12 Key Google Analytics Metrics to Track (Semrush Approved!)

This SEMrush article outlines key Google Analytics metrics, explaining how each can inform data-driven decisions to improve website performance. It covers fundamental metrics such as sessions, users, page views, and bounce rate, as well as more advanced metrics like goal completions and conversions. These insights can help businesses understand user behavior, track conversions, and optimize marketing efforts. For a complete breakdown, visit the full article on SEMrush’s blog here.

Big thanks to Semrush for sharing the analytics love once again ;)